Our team partnered with Callaway Golf to capture premium tour content of their PGA Tour athletes ahead of the AT&T Pebble Beach Pro-Am. In addition to covering all major brand representatives, we were on-site to support the launch of the new Quantum driver and fairway woods, along with Chrome Tour golf balls — creating performance-driven product storytelling in a true tour environment. Guided by three streamlined creative pillars — The Elements, The Tools, and Believe in Faster — we delivered more than 50 assets generating over 10 million impressions, balancing tournament-week coverage with evergreen brand content. Additionally, our Cinematic recap aired nationwide on Golf Channel during Callaway’s feature segment on Golf Central.
Our wide range of asset delivery included – Capturing swings at 600fps with the Freefly systems Camera, delivering highly produced edits with polished sound design and pacing, as well as quick-turn carousel pieces built for social.
