March Madness 2023

“Run and gun” social media reels for the biggest basketball tournament of the year.. We spent 2 weekends in Denver & Kansas City filming the opening rounds of the NCAA March Madness Tournament all the way to the Elite 8. This project’s sole focus was vertical content so the entire weekend was shot in 9:16 with a cinema grade camera and edited on-site and posted on-demand to tournament social media accounts & distributed o other media partnerships. ACH produced 50+ quick turn social media reels ammassing over 16 million total views.