Event
Baseball

MLB Players Choice Awards 2024

5M

Views

57K

Engagements

Summary

We had the honor of creating the award content for the 2024 MLB Players Choice Awards. In a 3 week span, we traveled across the country to film 10 superstar players to interview them about their nomination. We created 10 feature pieces which included interviews, special 3D graphic introductions, in-game footage, and more to tell the season story of each athlete. This campaign was posted across the MLBPA social channels to congratulate the winners and resulted in 5M+ views and 57K+ engagements on Instagram, X, and Facebook. Alongside the viewership metrics, our videos received collab posts on Instagram with Colton Cowser, Jackson Merrill, San Diego Padres, Tyler O’Neill, Atlanta Braves, Detroit Tigers, Tarik Skubal, Milwaukee Brewers, Dave Winfield, & Toronto Blue Jays

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